M Gear

The M Gear store serves the academic needs of the students, staff and faculty on the University of Minnesota Rochester campus by providing the textbooks, technology and general merchandise to support their studies.

Located at The Shops at University Square in downtown Rochester, M Gear also offers the region's largest selection of Golden Gopher and University of Minnesota fashions, gifts, and collectibles for U of M family and friends of all ages.

M Gear is managed by the University of Minnesota Bookstores.